Blog

Stop Coding Your MVP: Why Design-First Startups Raise Money Faster

November 3, 2024

I've seen this story play out countless times: A technical founder spends three months coding an MVP, only to realize...

Catalina (CJ) Almeida

Co-Founder & Product Designer

Business

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September 19, 2024

How to Ditch 100% of Meetings and Double Productivity – and Clients Love It!

How to Ditch 100% of Meetings and Double Productivity – and Clients Love It!

Catalina (CJ) Almeida

Co-Founder & Product Designer

Design

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November 10, 2023

3 Design Principles Driving Success in SaaS Startups

3 Design Principles Driving Success in SaaS Startups

Catalina (CJ) Almeida

Co-Founder & Product Designer

Business

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October 10, 2023

Want to sink your users like Titanic? You’re saying yes without noticing

Want to sink your users like Titanic? You’re saying yes without noticing

Catalina (CJ) Almeida

Co-Founder & Product Designer

Business

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September 7, 2023

How did Tropicana lose $30 million in a packaging redesign?

How did Tropicana lose $30 million in a packaging redesign?

Catalina (CJ) Almeida

Co-Founder & Product Designer